What is product led growth?

What is product led growth? ATTACH

What is product led growth?

The Product Led Growth strategy tends to work best for products that:

  • Are intended to be used regularly to enhance business operations or daily life.
  • Allow for collaboration or social interaction.
  • Give users the ability to invite others.
  • Are easy to use.

Product led growth vs. sales or marketing led growth

Product Led Growth lets poeple experience the value themselves in order to win customers, gain referrals, and generate growth.

Advantages of product led growth

Faster Growth

Scalability

Lower Acquisition Costs

Higher Retention Rates

Customer Approval

Why product led growth relies on user value

Metrics to track for product led growth

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